Automation and Email Marketing

An emerging buzzword. Just as misunderstood as the cloud. I find Marketing Automation one of the most exciting areas of digital marketing. The possibilities are going to be endless. I want to share my discoveries, failures, tips and hints here.

Two years ago digital marketers wouldn't have taken email seriously at all however now email marketing is currently having a strange revival. I've been making responsive emails and running complicated campaigns for a number of years now. With email posts I aim to share my my expertise and try and get people as excited about emails as I am.